Showing posts with label Mini. Show all posts
Showing posts with label Mini. Show all posts

Monday, November 29, 2010

MINI Shows Off Lifestyle Collection for Very, Very Early Christmas Buyers


When not in the business of car-making, MINI promotes its online shop. And with Christmas only [...] two-and-a-half-months away, the company thought it would be a good idea to put together a selection of gifts for early birds. We guess it could be worse as we've seen companies advertising their Christmas goodies (or ideas) from the end of summer.

In any case, MINI's latest Lifestyle Collection includes numerous items ranging from the Sonoro Internet Radio that can receive over 18,000 web radio stations via WiFi or LAN and the Cuckoo Clock, to the Snow Rocker toboggan and Baby Racer push-car. If you're interested, scroll down for the gallery.

Link: MINI Shop



Sunday, October 3, 2010

Paris Debuts: MINI Countryman WRC


MINI has unveiled the new MINI WRC debuted at the Paris Auto Show. The new MINI WRC, which will contest the FIA World Rally Championship from 2011, will receive its world premiere at this international motor show. In addition, Kris Meeke (GB) has been confirmed as one of the drivers who will contest the championship with this brand new rally car.

The MINI WRC, powered by a 1.6-litre, four-cylinder Di turbo-charged engine, recently received a baptism of fire, acquitting itself well during initial testing at Prodrive’s rally track. The company commenced development of the car in 2009, and a concept of the MINI WRC will be displayed in Paris.

The power transmission takes place via an Xtrac 6-speed, sequential gearbox. For its outings on the rally stages, the MINI Countryman chassis has been fitted with a roll cage developed by Prodrive, which exceeds the strict safety.

Source: MINI


2011 MINI WRC 2011 MINI WRC 2011 MINI WRC 2011 MINI WRC 2011 MINI WRC 2011 MINI WRC 2011 MINI WRC 2011 MINI WRC 2011 MINI WRC 2011 MINI WRC


Press Release

Paris.Visitors to the 2010 Mondial de l'Automobile in Paris (FR) can look forward to a special treat: The new MINI WRC, which will contest the FIA World Rally Championship from 2011, will receive its world premiere at this international motor show. In addition, Kris Meeke (GB) has been confirmed as one of the drivers who will contest the championship with this brand new rally car.

The MINI WRC, powered by a 1.6-litre, four-cylinder Di turbo-charged engine, recently received a baptism of fire, acquitting itself well during initial testing at Prodrive's rally track. The company commenced development of the car in 2009, and a concept of the MINI WRC will be displayed in Paris. "The Paris Motor Show is the perfect stage, on which to launch our MINI WRC," says Ian Robertson, member of the Board of Management of BMW AG, responsible for Sales and Marketing. "The response to our announcement that MINI will return to the world of rallying next year was very positive. The FIA World Rally Championship is the pinnacle of rallying, making it the ideal platform for demonstrating the competitive spirit of our brand. The development of the car isrunning on schedule, and the preparations for the world championship are in full swing. The MINI Countryman production model provided the ideal basis for our new world championship challenger."

The 2011 World Rally Championship will see the new MINI WRC contesting in six of 13 scheduled rounds, with MINI competing in the full 2012 season. In addition, Prodrive plans to make available customer versions to independent teams for use in the championship.

Rallying is hardly unchartered territory for MINI. In the past this popular motor sporting genre decisively shaped the image of the brand. The MINI Cooper S became a true legend through its numerous victories on Rally Monte Carlo. The European Rally Championship, too, saw MINI notch up serial successes. "MINI can look back on a successful tradition in rallying," says Dr WolfgangArmbrecht, Senior Vice President Brand Management MINI. "The interest in motorsport among the present generation of MINI customers is massive. The WRC provides an excellent communications platform for the MINI Countryman,upon which the MINI WRC is based."

Prodrive, an experienced motorsport operation, was chosen as the partner in the quest to continue MINI's success story. The company, founded by David Richards, is viewed as one of the most respected and successful in rallying. "This project is a truly passionate opportunity," believes Richards. "MINI is a cult brand which left a lasting impression during its previous motorsport campaigns. We are both extremely happy and proud to be on board as a partner when MINI returns to rallying. We aim to use 2011 as a preparatory year, amassing experience in order to ensure we are fully competitive from the start of the following season. But let's not underestimate the task ahead of us nor the stiff competition we will face on the way, however our target is firmly set on winning the World Championship title again with MINI."

Prodrive was founded in 1984, and has established itself as one of motorsport's leading independent teams. Currently employing over 500 staff, the company is based in Banbury (GB). Among other successes, Prodrive has to date won six World Rally Championships, five British Touring Car titles, and scored three class victories in France's classic Le Mans 24 Hours.

Kris Meeke has been confirmed as the first driver to compete for Prodrive in the MINI WRC. The rally ace from Dungannon (GB) first came to prominence when he won the British Junior Rally Championship in 2002. Numerous victories and titles were to follow. With support from his long-term mentor and former rally world champion, the late Colin McRae (GB), Meeke has been able tosuccessfully establish himself on the rally scene. The Northern Irishman celebrated his most recent success last year, when he won the Intercontinental Rally Challenge (IRC).

The MINI Countryman is the youngest MINI model and also the first to be equipped with an all-wheel-drive system. Therefore this model provided the logical basis for a competitive rally derivative. The flagship MINI Cooper S Countryman is powered by a 1,6-litre, four-cylinder petrol engine, supplemented not only by a twin-scroll turbocharger and direct fuel injection, but also fullyvariable valve management - so offering by far the best relationship between engine power and fuel consumption in its class. The engine produces an impressive 135 kW / 184 bhp, and accelerates the MINI Cooper S Countryman from 0 to 100 km/h in 7.6 seconds.

As part of the MINIMALISM concept, a range of fuel- and emission-reducing features are fitted as standard and/or in appropriate combinations, including Brake Energy Regeneration, the Auto Start/Stop function, Shift Point Display and the need-based operation of ancillary components.

All MINI Cooper S Countryman and MINI Cooper D Countryman are optionally available with permanent MINI ALL4 all-wheel drive, with an electro-hydraulic differential positioned directly on the final drive varying the distribution from front to rear in an infinite process. Under normal driving conditions up to 50 per cent of the engine's power goes to the rear wheels; under extreme conditions up to 100 per cent, offering a new, high-traction rendition of the agile handling so typical of MINI.

The heart of the MINI WRC is the BMW Motorsport-developed 1.6 litre, fourcylinder Di turbo-charged engine which can be deployed not only in the WRC, but also in other championships running to the FIA's Super2000 regulations. The power transmission takes place via an Xtrac 6-speed, sequential gearbox. For its outings on the rally stages, the MINI Countryman chassis has been fitted with a roll cage developed by Prodrive, which exceeds the strict safety.

Mini Core Concept - Too crunchy

Mini Core Concept - Too crunchy
This is a PROPOSAL MADE for the Mini Mk3 is the most successful and talented mix with neo-retro design, modernity and a true compact that goes against the current trend is to make the Mini ever "and Maousse beefy "to the detriment of the charm, sex appeal and sportiness that has always been delighting fans of Mini.

This very attractive design, we must not for Mini or BMW, but Neil Steinhoff, a student at the University of Applied Sciences in Munich (Hochschule), automotive design option that conducted the Mini Core as part of its plan to end studies.







Saturday, October 2, 2010

2010 Mini Cooper Christmas Gifts


MINI has released its 2010 MINI Christmas Collection and autoevolution has photos of the items available. The new collection includes Mini Cooper Christmas gifts suited for all ages, from the youngest Mini fans, to people who got the chance to drive the original Mini.

MINI's latest Lifestyle Collection includes numerous items ranging from the Sonoro Internet Radio that can receive over 18,000 web radio stations via WiFi or LAN and the Cuckoo Clock, to the Snow Rocker toboggan, a Baby Racer, pedal cars, the Baby Rocker Newborn Set and various other toys.

Furthermore, the MINI Cuckoo Clock comes in a classic chrome look and has an original MINI speedometer-style dial. Also, you can store Christmas photos and videos on the MINI-branded USB Stick.

The list of Mini Cooper Christmas gifts for her includes in 2010 various boots, a briefcase, a Rooftop Cabin Trolley, a Lapeer Hat and a stylish umbrella.


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Press Release

Munich. Time flies, and before you know it Christmas is just around the corner. To make the annual gift hunt that much easier, MINI has put together a selection of the best ideas for all the family. The MINI Lifestyle Collection has something everybody will enjoy unwrapping under the Christmas tree.

The best gift ideas for him.

MINI has teamed up with design audio products experts sonoro audio to bring sounds from around the world into our living rooms, bedrooms, kitchens and offices. The result of the cooperation is the MINI Limited Edition sonoro Internet radio, which combines urban chic with a boundless musical experience. The MINI rocks sonoro limited edition of the elements W Internet radio can receive over 18,000 web radio stations via WiFi or LAN. The design radio also boasts a media player function for streaming music libraries direct from a computer. The alarm clock, sleep and snooze functions, Radio Frequency remote control and eDock external iPod® docking station with charging function are all easy to use.

Whether you’re setting off on a road trip with your motorbike or taking a tour on a quad bike, trike or snowmobile, you’ll always be playing safe with the stylish MINI Jet Helmet. The helmet meets all the relevant safety standards and plays the stylish understatement card to perfection. A Union Jack print and bonnet stripes provide a spotless retro look, while high-quality workmanship ensures the requisite protection. The Jet Helmet is made from a fibreglass and synthetic compound, and has a polycarbonate visor. Other features include a quick-release fastener and an antiallergenic, removable and washable inner lining.

The MINI Calendar 2011 is the work of Hamburg artist and graphic designer Wolfgang Block. “Transformation and Crossover” is the basic idea behind each month’s image. The artist blends differing techniques – such as Rorschach, graffiti and pop art – in a personal interpretation of the collision between fantasy and reality in the MINI Accessories world. It’s enough to turn any bare wall into an eye-catching canvas.

This cult MINI Cuckoo Clock comes in a classic chrome look and has an original MINI speedometer-style dial. At the strike of each hour the garage on the underside opens its doors and a detailed miniature MINI moves around the dial, accompanied by faithfully reproduced MINI engine and horn sounds. A small photo sensor enables the clock to distinguish between day and night, and therefore ensures a peaceful night’s sleep.

The elegant MINI USB Stick borrows the unmistakable design of the MINI ignition key and features a handy neck strap. With 8 GB storage capacity it offers ample accommodation for Christmas photos and the like.

The best gift ideas for her.

For anyone heading for faraway places, MINI has the perfect travelling companion. The robust MINI hardshell suitcases from the Rooftop line can take anything you throw at them. The MINI Rooftop Cabin Trolley, for example, represents a stylish and reliable means of carrying your kit. Decked out in either the Union Jack or racing stripes, it has an extending telescopic handle, two strong carry handles and smooth-running wheels. The main compartment is fitted with packing belts and a divider, while the centre section has two small side pockets. Also provided are a protective transportation cover, an integrated lock and a nameplate to help the trolley find its way home should – perish the thought – owner and case become separated.

The design of the extensive Black Jack luggage line from MINI stands out with its classy black finish and tone-in-tone Union Jack motif. The MINI Black Jack Briefcase ensures you have everything you need for a day at the office. It boasts a clever inner compartment system with pockets for a mobile phone, pens and business cards, and your laptop slides away securely into a separate padded compartment. The briefcase can be fixed easily to the trolley’s telescopic handle with the help of the slide-in pocket on its reverse side.

Should the inevitable happen and the long awaited white Christmas fail to materialise, the MINI Countryman Boots will keep your feet dry amid the mud and rain. With their Union Jack motif, rock-style print and Countryman badge, the black unisex wellies make a stylish statement, as well as a fine Christmas gift. The British flag also crops up on the inside of the boots.

Its snug fake fur lining makes the trapper-style MINI Badges Lapeer Hat a good bet for warm ears during the chillier times of year. Badges on the “dog ears” provide the de rigueur vintage look. On warmer days, the ear flaps can be neatly folded up and fixed to the top of the head section.

Fashion meets pop art as ‘Pop Style’ series accessories in contrasting shades – from radiant yellow to electric blue – recall classic Andy Warhol creations. The bright and colourful MINI Pop Style Umbrella opens and closes automatically, and lightens the mood on grey days. The design of the handle takes its cue from the MINI gear selector.

The best gift ideas for the youngsters.

The hot-heeled MINI Snow Rocker toboggan is destined to give both kids and adults hours of sliding fun. Made from robust and ultra-slick material, the Snow Rocker is suitable for all snow conditions. Measuring 66 cm long and weighing just 2,500 grams, the toboggan is easy to steer through slight shifts in weight. A Union Jack print and racing stripes on the seat surface ensure it attracts envious glances on any sledge run.

The MINI Baby Racer brings the hallmark MINI driving fun to fledgling drivers aged 1 to 3. The design of the red push-car combines high levels of safety, impressive quality and an eye for detail – from the MINI style front and rear lights to its modern wheel rim design and the original MINI colour shade Chili Red. The wide plastic wheels ensure a quiet ride, without leaving marks on parquet floors, so budding drivers can set off on their first few laps around the Christmas tree without ado.

Dads will also be tempted to take the blue, single-seat MINI Cooper S Convertible – for car fans aged between 3 and 5 – out for a spin. The sporty pedal-drive system ensures impressive output potential, but for those looking for a more leisurely experience there’s also a motorised version. Special rubber tyres help to minimise “road roar” and ensure stress-free indoor use.

After nine months on tour, you’re crying out for style. So this ultra-soft MINI Baby Rocker Newborn Set of romper suit and bib makes the perfect gift for all MINI rockers aged 6 to 12 months. The neutral grey will suit both boys and girls, and guarantees the littl’uns will make a big impression.

With his MINI collar and black dog shirt, the furry MINI Bulldog Soft Toy will melt the heart of any animal lover. Kids will take the four-legged charmer with the cute nose straight to their hearts, while grown-up MINI fans will surely agree that this dog is not just for Christmas.

The soft and cuddly furry MINI Bulldog Plush Cushion with bulldog design is just what you need to unwind after the Christmas hurly-burly. An endearing bulldog appliqué adorns this otherwise simple and plain coloured chill-out cushion. Bring on Christmas!